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Why Ingredients Matter

Image of a chart that details why ingredients matter in dog food. Under each brand of dog food, the first 10 ingredients are listed, showing that certain brands have higher quality ingredients over others.  The three brands listed that have questionable ingredients are royal Canin, Purina pro plan, and science diet. The brands listed that have favorable ingredients include Nutri source, fromm, taste of the wild, Earthborn, first mate, Farmina, Zignature, Open Farm, Canada Fresh & PetKind.

Better Ingredients, Lower Prices, Giving Back


At InstaBark, we believe that nutrition is crucial in a dog's life but not at the expense of high prices. Finding the right food that is both cost effective and has quality ingredients can alleviate all sorts of short term and long-term health problems. Big, corporate brands use "fillers" such as corn, wheat, and soy to add extra calories, but little nutrition for dogs. All InstaBark products are free from these "fillers". It is important to remember that dogs are carnivorous by nature, so a diet high in protein that is derived from animal sources is always preferable. 

Image of a Comparison chart of dog food brands with prices, nutritional information and ownership status.  The brands in the chart include Science Diet, Purina Pro Plan, Royal Canin, Diamond Naturals, Fromm, Taste of the Wild and Nutri Source.

Better Nutrition at Any Price

We have foods that can fit any budget at InstaBark. Whether you want a nutritious, budget friendly, and convenient option or a premium frozen option; we have it all. Our products can fit any budget or lifestyle.

Image of the Fromm family, including three generations of family members who run the business

Family Owned & Operated Brands

At InstaBark, we partner with smaller, family-owned brands, such as the Nieman Family, which has owned and operated Fromm for 5 generations. We would rather support other small businesses rather than multi billion dollar corporations with insane profit motives. Our brands offer a transparency that large corporations aren't willing to and we strive to give our customers as much information about what they are feeding their pups as possible.